matching gift email examples

Are you seeking innovative ways to boost your fundraising campaigns? Matching gift email examples can be an impactful tool to inspire donors and enhance the success of your fundraising efforts. In this article, we will provide you with a comprehensive collection of matching gift email examples that you can leverage to craft your own effective messages. These examples are customizable to your organization’s unique needs, empowering you to easily adapt them and maximize their impact.

Matching Gift Email Structure

Emailing your donors about matching gift opportunities is a great way to increase your fundraising revenue and show your donors your appreciation. But if your email isn’t structured well, people may not take the time to read it, which means you’re missing out on potential donations.

Here’s a breakdown of the best structure for a matching gift email:

– **Headline:** Your headline should be clear and concise, and immediately grab the reader’s attention. For example: “Your Gift Will Be Matched!” or “Double Your Impact Today!”

– **Introduction:** The introduction should provide a brief overview of what a matching gift is and how it works. You should also mention the name of the matching gift donor and the amount of their gift. For example: “Thanks to the generosity of [Donor Name], your gift to [Organization Name] will be matched dollar for dollar, up to [Amount].”

– **Body:** The body of your email should provide more information about the matching gift opportunity, including the eligibility criteria and the deadline. You should also include a link to your donation page. For example: “To make a matching gift, simply visit our website and donate online. Your gift will be doubled, up to [Amount], thanks to the generosity of [Donor Name].”

– **Call to Action:** Your call to action should be clear and direct, and encourage the reader to take action. For example: “Don’t miss out on this opportunity to double your impact! Make a gift today!”

– **Signature:** Your signature should include your name, title, and contact information. For example: “Sincerely, [Your Name], Executive Director, [Organization Name]”

By following this structure, you can create a matching gift email that is clear, concise, and compelling. This will help you increase your fundraising revenue and show your donors your appreciation.

Matching Gift Request Email Examples